SEIÐVAG KOENIGSEGG AUTOMOTIVE AB SWEDEN

SEIÐVAG is a research-driven collaboration that reconsiders the high-performance vehicle, particularly within car customisation and hypercar culture as a site of ritual, transformation, and myth-making. Drawing on historic references to the Norse magical traditions (seiðr), fraternal aesthetics, and elite engineering systems, the works negotiate a reality where the vehicle (vagn) is not merely a machine, but as a ceremonial object through which identity, power, and belonging are realised.  

Left: Sleipner Seiðvag.

Christian von Koenigsegg and Adreas Petre receiving prints of  Sleipner Seiðvag on the eve of the unveiling of Jesko at GIMS, Geneva 2020 by Bragi.

Unveiled during the Koenigsegg Owners Tour in Paris, 2021, Jörmungandr–Naga is a digital skin from the ongoing  Seiðvag series. Draped across the Jesko Absolut, the livery draws its linework from the entangled grammars of Norse and Indic cosmologies—where Jörmungandr coils into the form of the Birka Dragon, an 854 AD sigil of protection, motion, and latent charge.

Here, the car becomes an interface or omen.
Staged in a moment of re-emergence, post-containment, the work resists the binary of real and virtual. The digital does not replace rather echoeing and augmenting readings.

ENDLESS ABSOLUT is a collaborative Seiðvag by artist Sankar Nadeson (Bragi) and renowned painter Jon Cattapan. It was created for the Koenigsegg Jesko Absolut and launched during the inaugural Koenigsegg Owners Tour in Paris, 2021. Emerging from Cattapan’s contemplative composition A Study for Endless, the work transposes Cattapan’s layered cityscapes into a dynamic new context, reframing the hypercar as both vehicle and vessel.

As Dr. Ken Wach writes, this type of collaboration aims to create “an evocatively artistic ‘skin’” that “adds a gossamer-like constellation of layered associations” to the car’s surface. In Endless Absolut, the machine becomes more than an object of performance—it becomes a field of reflection, merging aesthetic atmosphere with engineered speed.

Left: Endless Absolut digital assest.

Animated Invocation of the Eight-Legged Steed

This short-form animation reimagines Sleipner, the eight-legged horse of Odin, as a vehicle of oath-bound transcendence—a vimāna of inner resolve. Created by artist Sankar Nadeson as part of the Seiðvag series, the work draws on Norse mythology and early motion studies, notably those of Eadweard Muybridge. 

-Sleipner does not remain in Valhalla, nor descend fully into the Hel realms. He rides between, across, and through the Nine Worlds. The eight legs reference the carved stones at Tängelgårda (Gotland, Sweden), where Sleipner’s form once marked ancestral memory.

By Bragi (Sankar Nadeson)

By Bragi (Sankar Nadeson)

By Bragi (Sankar Nadeson)